轉眼間2019，即(ji)(ji)將(jiang)結束(shu)。2020，已然臨(lin)近，年初制定的(de)(de)小(xiao)目標都實現(xian)了(le)吧(ba)？2020年該定一個怎樣的(de)(de)小(xiao)目標呢？來(lai)一場說(shuo)走就(jiu)走的(de)(de)旅行吧(ba)！工作忙，沒時間？no problem！重點來(lai)了(le)！選休閑旅游，即(ji)(ji)使周末兩天時間也剛剛好！
近年來，隨著消(xiao)費結構升(sheng)級，城鄉居民對休(xiu)閑(xian)旅(lv)游、健康(kang)養(yang)生等需求增加，休(xiu)閑(xian)旅(lv)游得到(dao)了蓬勃發展，已成為我(wo)國旅(lv)游產業(ye)的一(yi)(yi)大亮點(dian)、旅(lv)游消(xiao)費的一(yi)(yi)大熱點(dian)，對繁榮鄉村產業(ye)、助力脫貧攻堅產生了深遠影響。
12月27日，2019首屆(jie)中(zhong)(zhong)國休(xiu)閑(xian)旅(lv)游博覽會(hui)開(kai)幕儀式（以(yi)下簡(jian)稱博覽會(hui)）在長沙紅(hong)星國際(ji)會(hui)展(zhan)(zhan)中(zhong)(zhong)心二樓舉行(xing)。本屆(jie)博覽會(hui)由中(zhong)(zhong)國旅(lv)游協會(hui)休(xiu)閑(xian)農(nong)(nong)業(ye)與鄉村(cun)(cun)旅(lv)游分(fen)會(hui)主(zhu)辦，湖(hu)南(nan)省(sheng)美麗鄉村(cun)(cun)建(jian)設(she)研究會(hui)、湖(hu)南(nan)休(xiu)閑(xian)農(nong)(nong)業(ye)協會(hui)、湖(hu)南(nan)省(sheng)農(nong)(nong)村(cun)(cun)發展(zhan)(zhan)研究院、湖(hu)南(nan)紅(hong)星國際(ji)展(zhan)(zhan)覽有限公司聯合承辦，得到了湖(hu)南(nan)省(sheng)農(nong)(nong)業(ye)農(nong)(nong)村(cun)(cun)廳、長沙市人民政府的(de)鼎力支持(chi)。湖(hu)南(nan)省(sheng)農(nong)(nong)業(ye)農(nong)(nong)業(ye)廳巡視(shi)員鄒永(yong)霞(xia)、長沙市人民政府副秘(mi)書長戴建(jian)文(wen)、中(zhong)(zhong)國旅(lv)游協會(hui)休(xiu)閑(xian)農(nong)(nong)業(ye)與鄉村(cun)(cun)旅(lv)游分(fen)會(hui)副秘(mi)書長王俊男等領導出席，鄒永(yong)霞(xia)發表講話，戴建(jian)文(wen)、劉紀昌發表致辭。
湖南省(sheng)農業農村(cun)廳巡視員鄒永霞(xia)致(zhi)辭
長沙市人民政府副秘書(shu)長戴建文致辭
中國旅游協會(hui)(hui)休閑農業與(yu)鄉村旅游分(fen)會(hui)(hui)副秘書長王俊男
發表講話
啟動儀式
一、展品(pin)品(pin)類(lei)豐(feng)富，覆(fu)蓋(gai)全產業鏈(lian)
本屆(jie)博覽會(hui)以“創新融合，綠色發(fa)展(zhan)(zhan)”為(wei)主題，展(zhan)(zhan)覽面積25000平方米(mi)，會(hui)期為(wei)12月(yue)27日(ri)至29日(ri)，設(she)(she)立(li)了(le)休(xiu)閑(xian)(xian)農(nong)業(ye)與鄉村旅(lv)游(you)(you)(you)示(shi)范(fan)(fan)展(zhan)(zhan)區(qu)(qu)(qu)、湖南省十大(da)文(wen)旅(lv)特(te)(te)色小(xiao)鎮展(zhan)(zhan)區(qu)(qu)(qu)、休(xiu)閑(xian)(xian)旅(lv)游(you)(you)(you)目的地(di)展(zhan)(zhan)區(qu)(qu)(qu)、休(xiu)閑(xian)(xian)農(nong)業(ye)旅(lv)游(you)(you)(you)景(jing)(jing)區(qu)(qu)(qu)、配套(tao)設(she)(she)施設(she)(she)備展(zhan)(zhan)區(qu)(qu)(qu)、智(zhi)慧旅(lv)游(you)(you)(you)服(fu)務(wu)企業(ye)展(zhan)(zhan)區(qu)(qu)(qu)、休(xiu)閑(xian)(xian)旅(lv)游(you)(you)(you)裝備用(yong)品(pin)展(zhan)(zhan)區(qu)(qu)(qu)、全(quan)(quan)國休(xiu)閑(xian)(xian)旅(lv)游(you)(you)(you)商品(pin)展(zhan)(zhan)區(qu)(qu)(qu)、健康產(chan)業(ye)展(zhan)(zhan)區(qu)(qu)(qu)、戶(hu)外(wai)(wai)(wai)用(yong)品(pin)展(zhan)(zhan)區(qu)(qu)(qu)等(deng)，參展(zhan)(zhan)范(fan)(fan)圍涵蓋休(xiu)閑(xian)(xian)旅(lv)游(you)(you)(you)目的地(di)（旅(lv)游(you)(you)(you)景(jing)(jing)區(qu)(qu)(qu)、風景(jing)(jing)名勝景(jing)(jing)點、特(te)(te)色小(xiao)鎮、特(te)(te)色民宿等(deng)）、智(zhi)慧旅(lv)游(you)(you)(you)（O2O智(zhi)慧營(ying)銷與票務(wu)信息化管(guan)(guan)理(li)、智(zhi)慧景(jing)(jing)區(qu)(qu)(qu)智(zhi)能(neng)化軟硬(ying)件(jian)、景(jing)(jing)區(qu)(qu)(qu)數字化、景(jing)(jing)區(qu)(qu)(qu)資(zi)(zi)源管(guan)(guan)理(li)系(xi)統(tong)等(deng)）、景(jing)(jing)區(qu)(qu)(qu)配套(tao)設(she)(she)施及設(she)(she)備（游(you)(you)(you)樂設(she)(she)施、景(jing)(jing)區(qu)(qu)(qu)及客房(fang)智(zhi)能(neng)化管(guan)(guan)理(li)系(xi)統(tong)、園藝資(zi)(zi)材、景(jing)(jing)觀小(xiao)品(pin)、等(deng)）、產(chan)業(ye)服(fu)務(wu)（OTA旅(lv)游(you)(you)(you)平臺及旅(lv)行社、投融資(zi)(zi)機構(gou)、運營(ying)管(guan)(guan)理(li)機構(gou)、文(wen)化旅(lv)游(you)(you)(you)演藝服(fu)務(wu)等(deng)）、旅(lv)游(you)(you)(you)裝備（露營(ying)器(qi)材、戶(hu)外(wai)(wai)(wai)鞋服(fu)、專項戶(hu)外(wai)(wai)(wai)運動裝備、安全(quan)(quan)及救生(sheng)用(yong)品(pin)等(deng)）、旅(lv)游(you)(you)(you)用(yong)品(pin)（文(wen)創禮品(pin)、旅(lv)游(you)(you)(you)工藝品(pin)、旅(lv)游(you)(you)(you)伴(ban)手禮、旅(lv)游(you)(you)(you)日(ri)用(yong)品(pin)等(deng)）六大(da)類(lei)，品(pin)類(lei)豐富，覆蓋旅(lv)游(you)(you)(you)產(chan)業(ye)全(quan)(quan)產(chan)業(ye)鏈。
二、推(tui)動產業發(fa)展(zhan)，共筑美麗鄉村
據(ju)農(nong)(nong)業(ye)(ye)(ye)(ye)農(nong)(nong)村部(bu)網站數據(ju)顯示，2019年全(quan)國休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)農(nong)(nong)業(ye)(ye)(ye)(ye)和(he)鄉(xiang)(xiang)村旅(lv)(lv)游(you)接待人次(ci)超(chao)32億(yi)，營業(ye)(ye)(ye)(ye)收(shou)(shou)入超(chao)過8500億(yi)元。本屆博覽會(hui)旨(zhi)在通過發(fa)展(zhan)休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)旅(lv)(lv)游(you)產(chan)(chan)業(ye)(ye)(ye)(ye)拓(tuo)寬農(nong)(nong)民(min)增(zeng)收(shou)(shou)渠道(dao)，搭建集(ji)模式推介、產(chan)(chan)品發(fa)布、互動交流、資(zi)源共(gong)享、招(zhao)商引資(zi)于(yu)一體的(de)高質(zhi)量高標(biao)準專(zhuan)業(ye)(ye)(ye)(ye)化(hua)交流平臺，全(quan)面踐(jian)行“鄉(xiang)(xiang)村振興”戰(zhan)略，推進農(nong)(nong)村一二三產(chan)(chan)業(ye)(ye)(ye)(ye)融(rong)合發(fa)展(zhan)，助力實現(xian)美麗鄉(xiang)(xiang)村，美麗中(zhong)國建設。《國務(wu)院(yuan)關于(yu)促進鄉(xiang)(xiang)村產(chan)(chan)業(ye)(ye)(ye)(ye)振興的(de)指(zhi)導意見》指(zhi)出，優化(hua)鄉(xiang)(xiang)村休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)旅(lv)(lv)游(you)業(ye)(ye)(ye)(ye)，實施休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)農(nong)(nong)業(ye)(ye)(ye)(ye)和(he)鄉(xiang)(xiang)村旅(lv)(lv)游(you)精品工(gong)程。休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)農(nong)(nong)業(ye)(ye)(ye)(ye)和(he)鄉(xiang)(xiang)村旅(lv)(lv)游(you)適應人們對農(nong)(nong)業(ye)(ye)(ye)(ye)功能需求(qiu)的(de)變(bian)化(hua)，將農(nong)(nong)業(ye)(ye)(ye)(ye)不(bu)再局(ju)限于(yu)吃飽喝足(zu)穿暖的(de)原(yuan)料，而是促進“農(nong)(nong)業(ye)(ye)(ye)(ye)+”文(wen)化(hua)、教育、旅(lv)(lv)游(you)、康(kang)養(yang)等產(chan)(chan)業(ye)(ye)(ye)(ye)，催生創意農(nong)(nong)業(ye)(ye)(ye)(ye)、教育農(nong)(nong)園、消(xiao)費體驗、民(min)宿服務(wu)、農(nong)(nong)業(ye)(ye)(ye)(ye)科普(pu)、康(kang)養(yang)農(nong)(nong)業(ye)(ye)(ye)(ye)等新產(chan)(chan)業(ye)(ye)(ye)(ye)新業(ye)(ye)(ye)(ye)態(tai)，天然地(di)把農(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)、農(nong)(nong)產(chan)(chan)品加工(gong)、鄉(xiang)(xiang)村服務(wu)等一二三產(chan)(chan)業(ye)(ye)(ye)(ye)融(rong)合在一起(qi)，涌現(xian)出一大批有特(te)色的(de)農(nong)(nong)家(jia)樂、休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)農(nong)(nong)莊(zhuang)、休(xiu)(xiu)(xiu)(xiu)閑(xian)(xian)聚集(ji)村和(he)民(min)俗村。
現場人流密集
三(san)、現場大咖云集，共繪美好明(ming)天(tian)
展會(hui)期間(jian)，同(tong)期舉辦(ban)中(zhong)國(guo)美(mei)(mei)麗(li)鄉(xiang)村(cun)創(chuang)(chuang)(chuang)新(xin)(xin)發(fa)(fa)展高峰論壇和市州(zhou)景(jing)(jing)點/農(nong)(nong)(nong)莊(zhuang)/民宿及(ji)旅游(you)(you)線路(lu)發(fa)(fa)布(bu)(bu)會(hui)。其中(zhong)，中(zhong)國(guo)美(mei)(mei)麗(li)鄉(xiang)村(cun)創(chuang)(chuang)(chuang)新(xin)(xin)發(fa)(fa)展高峰論壇邀(yao)請了相關政府(fu)職(zhi)能部門(men)及(ji)相關商（協）會(hui)、休閑農(nong)(nong)(nong)業(ye)(ye)和鄉(xiang)村(cun)旅游(you)(you)領域(yu)資(zi)深專家(jia)學者等齊聚(ju)一堂，共同(tong)探討國(guo)際休閑旅游(you)(you)發(fa)(fa)展之道，分(fen)享(xiang)領域(yu)內全(quan)新(xin)(xin)思維(wei)。論壇由湖南農(nong)(nong)(nong)業(ye)(ye)大(da)(da)學校(xiao)長(chang)鄒冬生主持(chi)，美(mei)(mei)麗(li)鄉(xiang)村(cun)建(jian)(jian)設評(ping)價國(guo)家(jia)標準(zhun)專家(jia)審查組(zu)組(zu)長(chang)、原農(nong)(nong)(nong)業(ye)(ye)部美(mei)(mei)麗(li)鄉(xiang)村(cun)創(chuang)(chuang)(chuang)建(jian)(jian)辦(ban)公室主任(ren)魏玉(yu)棟，浙江安吉農(nong)(nong)(nong)辦(ban)旅委副(fu)主任(ren)任(ren)強(qiang)軍，福建(jian)(jian)農(nong)(nong)(nong)林(lin)大(da)(da)學副(fu)校(xiao)長(chang)、秀嶼(yu)區鄉(xiang)村(cun)振(zhen)興研究院院長(chang)林(lin)文(wen)雄，四川(chuan)省社會(hui)科學院農(nong)(nong)(nong)村(cun)發(fa)(fa)展研究所副(fu)研究員陳明紅(hong)，中(zhong)央(yang)農(nong)(nong)(nong)辦(ban)農(nong)(nong)(nong)業(ye)(ye)農(nong)(nong)(nong)村(cun)部鄉(xiang)村(cun)振(zhen)興專家(jia)咨詢委員會(hui)委員陳文(wen)勝分(fen)別就《全(quan)國(guo)美(mei)(mei)麗(li)鄉(xiang)村(cun)發(fa)(fa)展趨勢》《美(mei)(mei)麗(li)鄉(xiang)村(cun)農(nong)(nong)(nong)旅產業(ye)(ye)創(chuang)(chuang)(chuang)新(xin)(xin)》《鄉(xiang)村(cun)文(wen)旅與(yu)主導(dao)產業(ye)(ye)聯動》《四川(chuan)鄉(xiang)村(cun)振(zhen)興創(chuang)(chuang)(chuang)新(xin)(xin)經驗》《脫貧(pin)攻堅與(yu)美(mei)(mei)麗(li)鄉(xiang)村(cun)怎樣有機結合一起》發(fa)(fa)表演講；市州(zhou)景(jing)(jing)點/農(nong)(nong)(nong)莊(zhuang)/民宿及(ji)旅游(you)(you)線路(lu)發(fa)(fa)布(bu)(bu)會(hui)以特(te)色(se)旅游(you)(you)資(zi)源為(wei)依托，面向全(quan)國(guo)精品景(jing)(jing)點、農(nong)(nong)(nong)莊(zhuang)、民宿及(ji)旅游(you)(you)機構，通過形(xing)象宣傳片、特(te)色(se)文(wen)化(hua)演出(chu)、特(te)色(se)景(jing)(jing)點展示(shi)和景(jing)(jing)區線路(lu)介紹等形(xing)式進行(xing)發(fa)(fa)布(bu)(bu)和推介，展示(shi)全(quan)國(guo)優質旅游(you)(you)資(zi)源，加強(qiang)交流與(yu)合作，促進共同(tong)發(fa)(fa)展。
禾田居、潯龍(long)河(he)項目進行現場推介
紅星會(hui)展(zhan)將(jiang)以先進的(de)辦(ban)展(zhan)理(li)念，專業的(de)服務能(neng)力(li)，國(guo)際化的(de)辦(ban)展(zhan)經驗，遵循創(chuang)新、協調、綠(lv)色、開放、共享的(de)發(fa)展(zhan)理(li)念，全面辦(ban)好(hao)本屆休閑(xian)旅(lv)(lv)游(you)博覽(lan)會(hui)，同時，深入推廣(guang)休閑(xian)旅(lv)(lv)游(you)領先地區發(fa)展(zhan)成(cheng)效、先進技術、創(chuang)意產(chan)品，分類推介旅(lv)(lv)游(you)目的(de)地和(he)精品線路，加強休閑(xian)旅(lv)(lv)游(you)產(chan)業交流與合作，為推動我(wo)國(guo)美麗(li)鄉村建設、旅(lv)(lv)游(you)產(chan)業繁榮發(fa)展(zhan)做出應有的(de)貢獻。
